LOLLIPOP ladies who keep children safe outside The Cathedral School in Chelmsford warned drivers to pay more attention as they drive past.
Dee Rose, a lollipop lady for six years, said: "It would be nice if cars were a bit more obliging to stop, cars are reluctant to stop.
"Many who are not paying attention are on their mobile phones.
She added: "According to the Highway Code, lollipop ladies can cross anybody, not just children.
"Traffic comes through fast at times – some don't acknowledge the 30mph speed limit."
Diane Bell, a lollipop lady for 13 years, believes parents should not let their children run ahead, as it makes a lollipop lady's job harder. She said they need to watch for traffic, and when children run ahead of their parents, or are on scooters, they have to lookout for them too.
"We do get a lot of drivers that don't stop, and cyclists too, they're meant to stop as well," she said.
"Some mums are on their mobile phones and are not watching their kids."
Mum, Sarah, 47, whose son Oliver, 5, attends Our Lady Immaculate Roman Catholic Primary School, on New London Road, Chelmsford, said she is "very conscious" of the road, and has explained to Oliver what will happen to him if he is not road-safe.